8 min readThe Cedri Team

Bilingual phone service for Quebec businesses: what Law 25 and Bill 96 actually require

Two laws shape how Canadian businesses talk to Quebec customers on the phone. Here is what each one demands, put in plain English, along with how to set up your phone line so you stay on the right side of both.

If your business takes phone calls from Quebec customers, two provincial laws shape what your phone line is allowed to do. Law 25 (the privacy law, effective in phases through 2024) governs the data side: call recordings, consent, retention. Bill 96 (the French-language law, effective 2022) governs the language side: what tongue the call gets answered in, what choice the caller is offered.

Both laws apply whether your headquarters is in Montreal, Toronto, Calgary, or Brooklyn. The trigger is serving a Quebec resident, not where your office sits. Most Canadian SMBs only think about this when an enforcement letter lands.

Two laws, two angles

It's tempting to lump these together because they're both "Quebec rules," but they come from different ministries and different enforcement bodies, and they overlap only in narrow places. Treat them separately.

Law 25
Privacy + data handling. Enforced by the CAI.
Bill 96
French language. Enforced by the OQLF.
PIPEDA
Federal privacy backstop. Always applies in parallel.

Law 25: what your phone line touches

Law 25 (Bill 64 when it was being debated; Law 25 once enacted) modernized Quebec's privacy regime in three phases starting September 2022. By September 2024 the full framework was in force. It applies to every business handling the personal information of a Quebec resident. Your size doesn't exempt you.

For phone operations specifically, four parts of Law 25 matter:

1. Consent for call recording

Most modern phone systems record calls, often by default. If yours does, Law 25 requires you to inform the caller and obtain their consent. The consent must be specific (recording, not "everything"), informed (the caller knows what it's for), and granular (they can decline recording without losing access to the service). The CAI has issued explicit guidance on this.

In practice, this is a short spoken notice at the very start of the call, before anything else is discussed. It can be as simple as "this call may be recorded" folded into the greeting. Whether you need to go further than notice, with an explicit opt-in or a way to decline recording and still be served, depends on what you record and why. That is the part worth taking to a lawyer.

2. Designated privacy officer

Every organization must publicly designate a person responsible for privacy. Their contact details must be on your website. For a one- or two-person shop, that's the owner. The name and title go on the privacy policy page.

3. Retention and deletion

Call recordings, transcripts, and any associated metadata are personal information. You need a written retention policy, with a short window for recordings and a longer one for the booking records your accountant needs, plus the ability to delete on request. If a Quebec resident emails you and asks for their data to be erased, you have 30 days to comply.

4. Breach notification

If a "confidentiality incident" (Law 25's term for a breach) poses a risk of serious harm, you must notify the CAI and the affected individuals without delay. "Serious harm" is interpreted broadly. A leaked call recording with payment information would qualify; a leaked appointment time probably wouldn't.

Bill 96: the French-service requirement

Bill 96 (the "Act respecting French, the official and common language of Québec") came into force on June 1, 2022. The operative provision for phone service is straightforward: Quebec consumers must be able to receive service in French. Other languages may be offered in addition. French has to be available, and it cannot be a second-class option.

Consumers of goods and services have a right to be informed and served in French.
Charter of the French Language, s. 5

In phone terms that means: when a Quebec area code dials in, the call needs to be answerable in French. A line that auto- responds in English only is exactly the case the requirement is aimed at, even if it offers a French callback option. The safe pattern is to offer the language choice up front, default to French, and switch to whatever the caller speaks.

The practical checklist

Here's what compliance looks like in concrete terms for a Canadian service business that takes Quebec calls:

  1. Recording notice at call start. A short statement, before anything else, that the call may be recorded. You also need a documented decision on whether your use of recordings needs an explicit opt-in on top of it.
  2. Bilingual greeting + service. The call opens with both languages offered ("Pour le service en français, dites français…") or auto-detects from the caller's first reply.
  3. Privacy officer on your website. Name, title, email. On a public page.
  4. Written retention policy. One paragraph in your privacy policy. 90 days for recordings is reasonable; longer if you have a documented operational reason.
  5. Data subject request process. An email address that monitors requests, a documented turnaround (30 days max), and a process for verifying the requester's identity before deleting.
  6. Breach response plan. Who gets notified, what triggers notification, who calls the CAI.

How a bilingual AI receptionist handles both

Most of the items above are policy-and-paperwork. The phone side is items 1 and 2, and that is where the right tool helps. Here is what Cedri actually does, and what it doesn't:

  • Speaks the recording notice on its opening line. Cedri's greeting carries one clause, "I'm an AI assistant and this call may be recorded," in the caller's language, on every call. It is a notice, not a consent gate: there is no keypress to capture and no acknowledgement stored.
  • Answers in your primary language and follows the caller. If they reply in the other official language the call continues there, and it can switch back mid-call as often as the caller does.
  • Stores transcripts, bookings, and customer records in Canadian data centres, with a retention window you choose in Settings. It is off by default, so nothing is purged until you set one. Live call audio and its recordings are handled by the voice infrastructure provider, and the split is spelled out in Cedri's privacy policy, which is aligned with PIPEDA and Law 25.
  • Gives you the delete button. You can wipe an individual call's recording and transcript, set a retention window that purges older ones on a schedule, and export or delete the whole account. What Cedri does not have is a one-click "erase everything for this phone number" sweep; an erasure request is worked call by call.

Frequently asked

Does Quebec Law 25 apply to phone call recordings?
Yes. Call recordings are personal information under Law 25. You must inform the caller that the call may be recorded, obtain consent, store the recording securely with documented retention, and respond to access/deletion requests within 30 days.
Does Bill 96 require me to offer phone service in French?
If you serve Quebec consumers, yes. Bill 96 requires service in French as a baseline; other languages may be offered in addition. A phone line that only answers in English is non-compliant for customer-facing service.
What is the maximum fine under Law 25?
The statute sets the ceiling for the most serious violations at up to $25 million or 4% of worldwide turnover, whichever is higher. That is the maximum the law allows, not a typical outcome for a small business, but it is the reason Law 25 is worth reading rather than assuming.
Do I need a privacy officer if I only have a few employees?
Yes. Every organization subject to Law 25 must designate a person responsible for protecting personal information. For small businesses, that is typically the owner or a senior employee. The role must be named; their contact must be public.
Can an AI receptionist handle the recording disclosure automatically?
It can handle the disclosure itself. Cedri opens every call by folding one spoken clause into the greeting, in the caller's language, before anything else is discussed: "I'm an AI assistant and this call may be recorded." What it does not do is run a separate consent step. There is no "press 1 to continue" and no acknowledgement written to the call record. Treat it as notice, and decide with a Quebec privacy lawyer whether what you record needs an explicit opt-in on top of it.
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